2021 was another challenging year for marketers, including supply chain log jams, social media snafus, the continued rise of retail media, and new privacy and measurement challenges – there is no sign of things slowing down.
2022 is likely to be a year of growth and challenge for all working in the digital commerce space. To help, we asked marketers what they’ve learned throughout the year and what they look forward to. Turns out, they’ve found lots of nuggets of knowledge to share and some questions to pose for us all.